Sunday, June 27, 2010

Portfolio

To view my web based portfolio, go to this website address...

http://jessegoldbergpersonalportfolio.weebly.com

Wednesday, June 23, 2010

Week 4

As a career, I could definitely see myself working for Interscope Records in the future. However, I do not see myself working for the marketing firm, Metropolitan Talent, which I am currently doing my applied study at. My future career goals include socializing and starting at a position that utilizes my strong educational background, relative work experience, demonstrated leadership, and team building skills within a growth oriented, progressive company. I started about 3 weeks earlier then most people in our class so I am becoming much more involved and aware. I do not see a position that I want to work towards. I feel it is a lot more motivating when I know hard work will pay off. I am also starting to realize that New York City is not a place that I want to live in. It is extremely hectic and everything is more expensive. I am currently commuting for this experience from my home in New Jersey and it is a pain in the @#$! Another thing that I dislike is my constant work sitting in front of a computer screen. I will sit there for over 5 hours straight researching topics and doing various tasks. To be completely honest, I think the main thing I am learning through this experience is patience. I am learning a lot about independence, strengthening my communication skills, and listening to instructions within a team. When I do not have work to do, I will go into one of the boss’s offices and try to start conversations with them and ask if there is anything I can do to help their lives easier. In the future, I would consider working in an educational setting because learning is endless. Just a side comment… I drove my little brother who is studying pre-med at Penn State to an informational session for a Medical School called St. George’s University in Grenada. It was intriguing to see such driven people and hear from Graduate Students. An educational setting definitely seems interesting to me.

Thursday, June 17, 2010

Conceps/Theories

My applied study can relate to many theories and concepts I have learned through Business and Communications. First, the trait theory helps me better understand and realize leadership. I learn something new about leadership every time I go to my internship. Identifying certain traits about people and having an idea of why they take certain actions is very important. Leaders stand out and I like how there are multiple leaders and anyone can take the lead in something if they want. The leader-member exchange theory is used to identify people who build relationships based on their personality. Being in the business world for the first time, I finally realize how personality plays a big role. Certain people got to the position they are at by integrating their personality. No matter what the traits are, they were not afraid to show it and it makes me a lot more comfortable at my internship when someone has a good personality. The coordinated management of meaning technique I learned about helps people focus on how communication coordinates with meaning; why and how people perform in the ways they do. Obviously people are going to be affected and work within their job position but I definitely see people work harder then others. Motivation is crucial and this concept plays a huge role in everyone's performance. Lastly, the contingency theory of management relates to my applied study because I am developing leadership traits by being able to notice these characteristics in our managers/leaders: charismatic, transformational, transactional, servant, and emotional intelligence. Instead of just sitting back and doing my work, I am working just as hard trying to figure out all these skills that I hope to attain in my future.

Sunday, June 13, 2010

Week 2

Metropolitan Talent, marketing firm for Interscope records, operates in more of a multidisciplinary manner. I first thought that a marketing firm like this held in NYC would be a group of marketing majors but people come from all different backgrounds and can all bring something special to the table. The common goal in mind for all positions in the organization is to promote all the artists on the label. However, every individual does something different that connects with their specific talent. I sat in on my first management meeting for instance. There is a management team that discusses the reality of making certain decisions from a promoter’s standpoint. There is a hierarchy in each team and then there is a group of supervisors and interns like myself who are doing the busy work. I also sat in on a meeting of a team that deals with artist’s proposals who want to be part of the label as well as a team that deals with finances and digital services that deal with the share of sales. All of these perfectly organized teams come together and intertwine daily. “Disciplines” are defined like the smoothie connection we learned about in other BIS classes. It seems like everyone works on tasks together within their team but it all mixes together to form the business. From what I have witnessed so far, there is a hierarchical structure since there are managers and people above everyone that you always have to relay your work to.

Saturday, June 5, 2010

Blog #1

Hi class. My name is Jesse Goldberg and I just finished my fourth year at ASU. I decided to hold off on BIS 401 until the summer and graduate this August because I knew I was moving back to New Jersey and wanted to use this as a resource for a job opportunity. I played soccer all four years for our Men's Club Soccer Team and was hoping to play professional next year but tore my ACL first game of my senior season this past fall. Anyway, my chosen concentration areas are business and communications. I chose these because I was tired of computer programming and wanted to expand my communication skills since I hope to be a sports team general manager or owner one day. I have always been a motivated soccer player my whole life. I learned at a young age that working as a team usually works better than working individually. My four years at Arizona State have taught me many things about my own identity. Networking in business is vital and using my interpersonal skills will help me progress. I have always understood that building close business relationships is crucial if I want to move up in a company. No matter what I have always done in my life, I never settled for anything and always wanted more. My applied study is at Metropolitan Talent Inc. in New York City. This company is the marketing firm for Interscope records, which is a big music record label. I am commuting from my home in New Jersey and have learned many things already. Academically, I hope to learn how to entertain and attract an audience through words. I am writing blogs and trying to convince people to buy tickets for concerts. Personally, I want to become comfortable at a full time day job and learn how certain people got to the position they are at. I also hope to learn why certain leaders succeed or fail. The responsibilities I have accomplished so far include creating multiple blog posts for future performances, maintaining inventory, updating press releases, and picking up packages through out NYC for my bosses. These are all related to what I have been studying because of the skills required. Communications includes written skills, which help expand my verbal skills. I am thinking outside of the box and designing things on my own to market artists, which directly relates to everything I have studied especially in all three BIS classes. My future goals after graduation are not set in stone but I hope to have a full time job set up in a sales or marketing firm. Sports and music are my main hobbies and I want to stay in that field. I cannot tell if this organization is the type of career I hope to continue yet. Up to this point, I cannot say that I see one person’s job that I hope to have one day. However, it is far too early and I look forward to making this decision. The entertainment industry’s line of work is definitely something I enjoy but cannot promise I will always continue in marketing.